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The Power of Analyzing Businesses in Unit Trusts - Less the Jargons

Introduction

When it comes to growing wealth through investing, understanding the basics of a company's financial health is crucial. Instead of just looking at stock prices or market trends, learning how to evaluate a company’s financials can help you make smarter investment choices for your Unit Trusts. This way, you can avoid risky bets and focus on companies that are likely to grow over time!

In this article, we'll break down what financial and fundamental analysis are and how they can help you make better decisions when investing in Unit Trusts. In fact, you don’t need to be a financial expert—just understanding a few key concepts can go a long way toward helping you grow your wealth.

What is Financial Analysis?

Think of it this way - Financial analysis is like doing a health check-up for a company. Just like a doctor looks at your vitals, investors look at a company's financial reports to see how it’s doing. These reports show how much money the company has, how much it’s making, and how it’s spending it.

There are three main reports you should know:

Balance Sheet: Shows what the company owns (assets) and what it owes (liabilities). This gives you a snapshot of the company’s financial health at that a point in time.

Income Statement: This report tells you how much money the company is bringing in (revenue) and how much it’s spending. It helps you see if the company is making a profit for a period of time.

Cash Flow Statement: This tells you how much cash the company has and how well it’s managing its money.

By looking at these reports, you can understand whether a company is in good financial health and worth investing in. Investors look at things like profits, debt levels, and stock price compared to the company’s earnings. This helps them figure out if a company is undervalued, meaning its stock price is lower than it should be. P.S. If you can find a company like this, it could be a great investment! J

What about Fundamental Analysis?

Fundamental analysis on the other hand  is like doing a background check on a company. It helps you understand the bigger picture of how a company operates and whether it's likely to succeed in the future. Investors use both numbers and common sense to figure out if a company is a good buy.

Here’s what fundamental analysis looks at:

The Top Management: Is the leadership team experienced? Do they have a good track record?

The Company's Business: What does the company do? Does it have a product or service that people need and will continue to need in the future?

The Market: Is the company in a growing industry? Or is it part of a shrinking market?

How These Analyses Helps you Grow Your Wealth?

Understanding a company’s financials and fundamentals can help you avoid risky investments and focus on ones that have strong potential. Here’s how these analyses can help grow your wealth:

Make Informed Decisions: Instead of relying on stock market trends or hot tips, you can make smart choices based on real data. This reduces your chances of making a bad investment.

Find Hidden Gems: Some companies may not be on everyone’s radar but could be great investment opportunities. Fundamental analysis helps you spot these undervalued companies.

Avoid Trouble: By looking at a company’s financial health, you can avoid companies that are in financial trouble and may lose value.

For example, early investors in companies like Apple or Amazon used fundamental analysis to see that these companies had potential for long-term growth. Today, these companies have grown significantly, making early investors a lot of money.

Key Metrics Simplified

So maybe you might have a question – what are some key metrics I should take note of? You don’t need to memorize a lot of complex terms to start. Just understanding a few key metrics can help you get a clear picture of a company’s financial health. Here’s what to look for:

Earnings Per Share (EPS): This tells you how much money the company is making for each share of stock.

Price-to-Earnings (P/E) Ratio: This compares the company’s stock price to its earnings.

Debt-to-Equity Ratio: This tells you how much debt the company has compared to what it owns.

Return on Equity (ROE): This measures how well the company is using your investment to make money.

These metrics, when combined, give you a clearer picture of whether a company is performing well and is likely to continue growing.

Conclusion

By learning how to understand a company’s financials and doing basic fundamental analysis, you can make smarter investment decisions. In fact, just knowing what to look for can put you on the right path. Investing is all about making informed choices, and with a bit of research, you can identify great opportunities that others might miss.

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