Eugene Soo
Co-Owner
Eugene was a Top 1% graduate from Poly and continued his education at NTU. He was offered a position in a prestigious global bank's Management Trainee Program but after careful consideration, he decided to pursue a career in the financial advisory industry.

His philosophy is to not only do well in life but also to do good, and with his passion for numbers and serving others, Eugene quickly climbed the ranks in the financial advisory industry and is considered a key player. He has a strong business acumen and is skilled in navigating headwinds and policy strategy frameworks within the wealth management industry.

Eugene has a keen interest in wealth distribution and has helped set up over 200 family trusts for high net worth individuals and their families. He is frequently quoted in the media for his views on estate planning and manages the firm's High Net Worth division.

In his free time, Eugene volunteers at his church and enjoys spending time with people, encouraging them to live their best lives. And his favorite moments are the quality time spent with his wife and two beautiful children.